A couple of months after my younger son was born I met a gentleman at the playground who was interested in studying English. He seemed like a nice chap so we started meeting regularly during my baby's nap time. We talked mainly about current affairs to improve his spoken English (remember we live in Japan).
It's all the rage these days for a business to have a mission statement and to be a purpose-driven company. I should know, I studied business and marketing at university. LOL.
Bilingualism and books go hand in hand. Reading out loud to my son was partly how we taught our kids to speak English and I guess that's also how the older one learned how to read.
When I was eighteen years old and studying marketing in my first year of university I undertook a research project. The title was something like "The effect of television on the commercialisation of children". I don't remember how I happened upon this topic but this assignment changed the way I viewed life or at least parenting.